Business Leader, Digital Marketing Expert, Makarand Utpat Demystifies Content
Inspiring digital business leader and best-selling author, Makarand Utpat proposes business owners to think of their digital marketing content as a way to develop and build relationships first and foremost knowing that eventually conversions will come. Monmouth County, NJ – March 30, 2017— Makarand Utpat, digital marketing expert and best-selling author, has posted a new blog […]
Get Personal and Be Content if Your Content Builds Relationships
Digital marketing is like an octopus with many arms each of which reaches out to touch your audience in a variety of ways. Each limb of your marketing efforts will either touch a different targeted demographic or serve to nurture various markets by adopting followers. You may have heard the term “content marketing” bandied about. […]
7 Steps- Do You Know Your Unique Value Proposition?
Last week, I got my haircut in a shop called Sports Clips. I usually don’t have a preference or choice when it comes to getting a haircut. Usually, any shop in the downtown does a good job. The Sports Clips store recently did a grand opening in my town. They sent direct mailings to spread […]
Sir Issac Newton’s 2 Extraordinary Lessons
Sir Issac Newton, was a great physicist and mathematician. He is best known for his laws of motion and gravity. His saying “If I have seen further than others, it is by standing upon the shoulders of giants” has become one of the profound ones. Per Wikipedia, the original concept was attributed to Bernard of […]
Avoid the Three Most Common Mistakes Non-Profits Make with Crowdfunding
You’ve probably at least heard about crowdfunding or crowdsourcing even if you’re not exactly sure what it is or how it works. Crowdfunding is a relatively new alternative financing method for startup businesses, saviors for old businesses and methods of funding families that have suffered tragic events. All of its uses are yet unclear as […]
Non-Profits Can Profit from Crowdfunding
In the non-profit world, fundraising is typically given the highest priority, second only to the objective of the organization’s specific mission. The focus is on fundraising events, auctions and donor marketing campaigns. In the past few years a new phenomenon has taken root that is slowly making its way into the non-profit world. Crowd sourcing […]
Business Leader and Non-Profit Startup Expert Makarand Utpat, Helps Find Tribe Loyals.
Inspiring digital business leader and non-profit startup expert, Makarand Utpat writes about social media and how to hone in on a non-profit’s emotionally engaged audience which he refers to as “tribe”. Monmouth County, New Jersey – January 18, 2017— Makarand Utpat, non-profit startup expert and inspirational business leader, has posted a new article on his company […]
Find Your Non-Profit Tribe and Keep Them Engaged with Social Media
Social Media is a fairly young medium. Corporations are getting better and better at using social media for marketing and loyalty programs. However, the non-profit world has not yet come to understand the full measure of how social media can work to help not only attract those passionate about their causes, but also to keep […]
Business Leader and Non-Profit Startup Expert, Makarand Utpat Urges Use of Social Media.
Inspiring digital business leader and non-profit startup expert, Makarand Utpat urges non-profit organizations to get over their resistance to using social media affirming that it is a powerful tool to accomplish their philanthropic objectives. Monmouth County, NJ – January 10, 2017— Makarand Utpat, non-profit startup expert and inspirational business leader, has posted a new blog on […]
It’s Time for Non-Profits to Take Advantage of Social Media
Since I’ve been working with non-profit organizations, I’ve noticed a definite lack of interest in, even resistance to venturing into social media. At first, I thought it was simply a matter of timing with the new non-profits I worked with. Once they had their feet solidly on the ground and had some experience under their […]
