Facebook Advertising- What and How

As of September 2017, Facebook has 2.07 billion active users with around 1.75 billion mobile users. These two numbers alone are enough to make Facebook a must-consider option for any sensible and practical entrepreneur, advertiser, or marketing seeking to engage with their target audiences. Yet, Facebook is something more than just a social community for […]

Ultimate Guide to Get Started on a Blog

If you are reading this, then you are probably thinking of creating or starting a blog. If you are already a blogger, feel free to add your input in case if I missed anything. Hope this serves as a good checklist. We are all unique and blogging represents one crucial way to communicate our uniqueness […]

Business Leader, Digital Marketing Expert, Makarand Utpat On Facebook Business Manager.

Inspiring digital business leader and best-selling author, Makarand Utpat talks about the necessity of setting up Facebook Business Manager in order to place facebook ads and encourages business owners not to give up on efforts to get page correctly set up. Monmouth County, NJ – September 28, 2017— Makarand Utpat, digital marketing expert and best-selling author, […]

What Is Facebook Business Manager and Why Do I Need It

Among the many small business owners who give up on Facebook Advertising efforts, the most cited reason is they don’t know how to set up their Business Manager page correctly. This is often the result of not having a clear objective for your ads. And, the fact is, if you are not able to work […]

Business Leader, Digital Marketing Expert, Makarand Utpat On 4 Ways To Create Content.

Inspiring digital business leader and best-selling author, Makarand Utpat talks about the different ways to create and distribute compelling content via social media, focusing on the most powerful of all – video. Monmouth County, NJ – September 20, 2017— Makarand Utpat, digital marketing expert and best-selling author, has posted a new blog on his company website […]

4 Ways To Create Value With Content: Text, Podcast, Visual Content, and Video

The mantra of major marketing companies is, “Content is king.” Today, with social media, everyone is a media company. Today, Digital Marketing is a necessity. If you want to stay relevant, you need to produce and publish the content across key social media platforms. However, creating and publishing content is not enough. If you are […]

Don’t Worry About Overexposure In Social Media Marketing

If we humans have learned anything over the eons, it is that repetition is critical to success in most aspects of our lives. From learning how to walk and talk to mastering any sport, musical instrument or career, repetition is the key. The same is true when it comes to social media marketing. Actually it […]

Making Local Facebooks Ads Effective

In the recent past I’ve posted blogs and articles about how to get started with advertising on Facebook. I’ve talked about how to reach your market with precision interest targeting and broad category targeting. I’ve covered various ways to establish yourself as the expert and execute your marketing through a 3-phase funnel (Visit My Blog- […]

Life without Social Media: Is it Nirvana? Are We Ready?

Can you live w/o social media and still thrive? I wouldn’t have thought so but apparently you can. Watch and listen to this contrarian yet lovely TEDx talk from a successful Millennial scientist Dr Cal Newport who shatters the social media myths that we all hold. https://www.youtube.com/watch?v=3E7hkPZ-HTk He talks about how he went on a […]

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