As of September 2017, Facebook has 2.07 billion active users with around 1.75 billion mobile users. These two numbers alone are enough to make Facebook a must-consider option for any sensible and practical entrepreneur, advertiser, or marketing seeking to engage with their target audiences. Yet, Facebook is something more than just a social community for […]
Facebook Advertising- What and How Read More »
Just like eating a healthy breakfast, having lunch at a certain time of the day, drinking plenty of water, and getting lots of sleep are all essential elements of maintaining a healthy lifestyle, posting your brand’s content (old and new) across your social media channels on a regular basis with appropriate content mix is essential
3 Ways You Can Reinvent Content Marketing Without Looking Like An Amateur Read More »
In US, during the winter time we start to think about Halloween, Thanksgiving, and Christmas. While I cherish it, I also look forward to one more festival in the mix, which is, Diwali. It is one of the biggest festivals that is celebrated by millions of Indians across the world. Diwali stands for “Festival of
How to Cheat at Diwali Festival and Get Away With It (Legally) Read More »
If you are reading this, then you are probably thinking of creating or starting a blog. If you are already a blogger, feel free to add your input in case if I missed anything. Hope this serves as a good checklist. We are all unique and blogging represents one crucial way to communicate our uniqueness
Ultimate Guide to Get Started on a Blog Read More »
Among the many small business owners who give up on Facebook Advertising efforts, the most cited reason is they don’t know how to set up their Business Manager page correctly. This is often the result of not having a clear objective for your ads. And, the fact is, if you are not able to work
What Is Facebook Business Manager and Why Do I Need It Read More »
The mantra of major marketing companies is, “Content is king.” Today, with social media, everyone is a media company. Today, Digital Marketing is a necessity. If you want to stay relevant, you need to produce and publish the content across key social media platforms. However, creating and publishing content is not enough. If you are
4 Ways To Create Value With Content: Text, Podcast, Visual Content, and Video Read More »
If we humans have learned anything over the eons, it is that repetition is critical to success in most aspects of our lives. From learning how to walk and talk to mastering any sport, musical instrument or career, repetition is the key. The same is true when it comes to social media marketing. Actually it
Don’t Worry About Overexposure In Social Media Marketing Read More »
In the recent past I’ve posted blogs and articles about how to get started with advertising on Facebook. I’ve talked about how to reach your market with precision interest targeting and broad category targeting. I’ve covered various ways to establish yourself as the expert and execute your marketing through a 3-phase funnel (Visit My Blog-
Making Local Facebooks Ads Effective Read More »
Can you live w/o social media and still thrive? I wouldn’t have thought so but apparently you can. Watch and listen to this contrarian yet lovely TEDx talk from a successful Millennial scientist Dr Cal Newport who shatters the social media myths that we all hold. https://www.youtube.com/watch?v=3E7hkPZ-HTk He talks about how he went on a
Life without Social Media: Is it Nirvana? Are We Ready? Read More »
There is no denying that the social media has become an inseparable part of our lives. Interacting face-to-face or calling someone and talking to them (like we used to) is becoming thing of the past… we are taking comfort in communicating our thoughts and feelings through emojis, likes, virtual comments and shares. In my previous
7 sure-fire ways to social media detox and enjoy your life again Read More »
