Life without Social Media: Is it Nirvana? Are We Ready?

Can you live w/o social media and still thrive? I wouldn’t have thought so but apparently you can. Watch and listen to this contrarian yet lovely TEDx talk from a successful Millennial scientist Dr Cal Newport who shatters the social media myths that we all hold. https://www.youtube.com/watch?v=3E7hkPZ-HTk He talks about how he went on a […]

7 sure-fire ways to social media detox and enjoy your life again

There is no denying that the social media has become an inseparable part of our lives. Interacting face-to-face or calling someone and talking to them (like we used to) is becoming thing of the past… we are taking comfort in communicating our thoughts and feelings through emojis, likes, virtual comments and shares. In my previous […]

Business Leader, Digital Marketing Expert, Makarand Utpat On Facebook Advertising Tips

Inspiring digital business leader and best-selling author, Makarand Utpat offers guidance to small businesses that want to successfully advertise on Facebook. Monmouth County, NJ – July 11, 2017— Makarand Utpat, digital marketing expert and best-selling author, has posted a new blog on his company website entitled, “Helping Small Business Reap The Rewards of Facebook Advertising.” Mr. […]

Are You Reaping The Rewards of Facebook Advertising?

You’ve probably heard how profitable it can be to advertise on Facebook. Maybe you’ve even ventured into it without any help or understanding of how it works. Well, if you have tried it unsuccessfully or never tried it at all, I’m going to offer you some pointers that will make advertising on Facebook more understandable […]

Business Leader, Digital Marketing Expert, Makarand Utpat On Precise Target Marketing.

Inspiring digital business leader and best-selling author, Makarand Utpat offers guidance for small business owners and entrepreneurs wanting to explore the benefits of precise target marketing afforded by advertising on Facebook. Monmouth County, NJ – July 6, 2017— Makarand Utpat, digital marketing expert and best-selling author, has posted a new article on his company website entitled, […]

Facebook Advertising Allows For Precise Interest Targeting

Advertising on Facebook offers small business owners and entrepreneurs some of the most precise ways to reach your target market. Facebook’s ad targeting options are unparalleled. On Facebook, you can target users by: Location Age Gender Interests Connections Relationship Status Languages Education Workplaces Each option can be useful, depending on your audience. Most marketers should […]

Hero’s Journey Not Complete Without Mother

As I was growing up, we never celebrated Mother’s Day (or Father’s day for that matter, even though India is a male-dominant society)… as far as I can remember. It was not a tradition. It’s only in recent years in India, I’ve started seeing people in India celebrating events like Valentine’s Day, Mother’s Day and […]

Building Your Email List is of The Utmost Importance

If you are just beginning to explore digital marketing for your business you must turn your attention to building a robust email list. An email list is exactly what it sounds like: a list of names and email addresses of people who give you permission to send them updates and promotions from your business via […]

Business Leader, Digital Marketing Expert, Makarand Utpat Explains Lead Generation.

Inspiring digital business leader and best-selling author, Makarand Utpat provides an overview of the importance of understanding the concept of lead generation in digital marketing and how any business can successfully engage in lead generation. Monmouth County, NJ – April 4, 2017— Makarand Utpat, digital marketing expert and best-selling author, has posted a new article on […]

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