Digital Marketing Strategies For Startups
Stop Stressin’ Me Out! 4 Ways to Handle Tough, Finicky Clients
“No! Your team doesn’t understand what I want!” “Great. Can you create a banner out of my Facebook display picture?” “Can you make this cartoon look realistic? I want it to be like a photograph!” Time and time again, we hear the phrase, “The customer is always right.” But that doesn’t mean every customer […]
Digital Marketing: A Look At The Numbers
Goin’ Digital: Does Your Business Need Digital Marketing in 2019?
Until a few years ago, say the last half decade, companies still debated the relevance of digital marketing. Though many organizations the world over had already begun the transition to digital in a big way, others did not go beyond the basics. By basics we mean having a functional company website with service pages etc. […]
Rumor Has It: Avoid These 6 Myths When Starting a Business
Photo credits: rawpixel Starting a business can be an intimidating experience; the last thing you want is to have it tainted by myths that appear to be true! But remember there are myths and misconceptions attached to everything in this world so should it deter you from your path to success? Absolutely not! What you […]
Letting Go of Perfection: Why Perfectionists Cannot Be Successful Entrepreneurs
You draft an email, only to delete all of it. You jot down ideas for a presentation, only to cut them out and throw away the piece of paper. You spend several hours working on a task that takes your colleagues 45 minutes. You tell yourself it’s the only way to achieve success. Your mind […]
Creating a Powerful, Impactful Social Media Strategy for Your Brand
If you wish to establish your brand in the global market, the first step is creating an online presence. With so many brands competing for the number one spot, it makes one wonder how they can cut through tough competition and come out successful. Creating a powerful social media marketing strategy is the best way. […]
Do Your Clients Trust You? 8 Ways to Create a Trustworthy Digital Brand
“People don’t buy goods and services. They buy relations, stories, and magic.” – Seth Godin Contrary to what most businesses believe, marketing isn’t about selling a service or product. It’s about connecting with your target audience. It’s about educating them about your brand. It’s about using different ideas, concepts, and research to establish your brand […]
Makarand Utpat Profile
Digital Marketing Consultant, Best-Selling Author and Motivational Speaker Makarand grew up in Mumbai, India right next to the 3rd largest slum in the world. He hails from a middle-class family and shared 320 Sq Ft tiny apartment with his parents, siblings and grandma. He knows what it takes to transcend beyond the adversities and achieve […]
