Two Top Email Marketing Segmentation Considerations
You’re well on your way to building a robust email list. Now’s the time to look at the information you’ve been gathering from those who’ve visited your website and begin the act of segmenting or sorting those visitors. Segmenting is the key to driving sales. You have to know who your target is and how […]
Want to Thrive and Ignite Brand while Staying Lazy? Use Tactics of Sub-2 hr Marathon
I am not an avid runner but have many friends who are Marathoners. Not one time but rather, multiple times. Immense appreciation and respect for what they are able to accomplish. Big shout to them. Such a feat is not possible without having a passion and disciplined regimen. Certainly, not for the faint of heart! […]
How To Create, Cultivate and Grow Your Email List
Springtime is here and typically at this time of year our thoughts turn to new growth as the world around us blossoms with every shade of green along with vibrant and fragrant flowers. We clear out things we no longer use. We plant new seeds and expectantly await a harvest of flowers and fruit. Creating […]
Building Your Email List is of The Utmost Importance
If you are just beginning to explore digital marketing for your business you must turn your attention to building a robust email list. An email list is exactly what it sounds like: a list of names and email addresses of people who give you permission to send them updates and promotions from your business via […]
Is Your Culture Eating Strategy for Breakfast? 7 Tips for Digital Initiatives
Peter Drucker needs no further introduction. He is known as the father of modern management theory. His quote “Culture eats strategy for breakfast” has remained one of the profound ones (among many). This quote is equally applicable in executing the digital initiatives since, at its core,digital transformation is all about the disruption and about change. […]
5 Ways to Humanize Your Brand
Given below are 5 ways to humanize (& ultimately ignite) your brand: Listen and Participate, Don’t just Talk about Yourself- Remember there is a reason why is it called social media. It’s about interaction and about sharing thoughts and ideas. It’s equally about listening to your marketplace as much as about talking about yourself or […]
Business Leader, Digital Marketing Expert, Makarand Utpat Explains Lead Generation.
Inspiring digital business leader and best-selling author, Makarand Utpat provides an overview of the importance of understanding the concept of lead generation in digital marketing and how any business can successfully engage in lead generation. Monmouth County, NJ – April 4, 2017— Makarand Utpat, digital marketing expert and best-selling author, has posted a new article on […]
Warm Up To Lead Generation for Successful Digital Marketing
If you’re new to digital marketing there’s one thing you need to do before diving in. And this advice applies to any kind of business. You’re going to want to become intimate with the concept of “lead generation” as quickly as possible. This is one of the most important concepts in the world of digital […]
Get Personal and Be Content if Your Content Builds Relationships
Digital marketing is like an octopus with many arms each of which reaches out to touch your audience in a variety of ways. Each limb of your marketing efforts will either touch a different targeted demographic or serve to nurture various markets by adopting followers. You may have heard the term “content marketing” bandied about. […]
7 Steps- Do You Know Your Unique Value Proposition?
Last week, I got my haircut in a shop called Sports Clips. I usually don’t have a preference or choice when it comes to getting a haircut. Usually, any shop in the downtown does a good job. The Sports Clips store recently did a grand opening in my town. They sent direct mailings to spread […]
