For the longest time, there was a misconception out there that digital marketing was only for businesses that could afford it. Jump to 2021, and businesses now know that If they want a fighting chance against their competition, they must invest in effective digital marketing strategies—especially SEO.
So you’ve launched a new business and have a website ready to establish your online presence. That should be enough to generate leads and increase sales, right? It isn’t.
All of us are trying to achieve happiness in some form of another. The definition of happiness varies from person to person. For example, some of us want to earn more money, some want to achieve peace of mind, some want to become healthy, some of us want to have better relationships, some want to […]
What are the essential skills required to achieve success in any industry? Does effective networking govern your career prospects? Are leadership qualities the vital element that separates the winners from the also-rans? Or is it technical competency that dictates your ability to get ahead? While all of these attributes are certainly important, there’s one skill […]
In every aspect of life, there are fears and uncertainties that facet. It can cause inaction, procrastination or behavior that makes people less and less proactive. This is especially true if you’re running a business.
Digital marketing provides a business with a variety of avenues to explore in order to attract more customers to the business. Business owners, entrepreneurs and marketing managers want to explore all the possible ways in which they can drive more traffic towards their business. You want to generate more revenue, get more customers onboard and […]
Self development is something that is talked about quite often, but rarely is it ever really explained. It is essentially what results from taking certain steps that help you improve yourself. It’s all about investing into yourself so that you are able to manage yourself in a more effective manner regardless of the trials and […]
Twenty years into the new millennium; humankind is moving more and more towards the digital realm in every aspect of life. Traditional methods of marketing have taken the passenger seat and given it up to digital marketing. Brands and businesses nowadays are trying to improve the ways in which they can reach out to their […]
The growth and development in technology has made it imperative for businesses to operate online. And to remain successful online, your business needs to have an effective digital marketing strategy.
Facebook introduced its business suite on 17th September 2020. Facebook and Instagram are two of the most popular social media platforms in the world. Many small and large businesses have begun establishing themselves on the platforms and leveraging their marketing potential.
Instagram Reels launched in August 2020, as a subsidiary app of the all-encompassing pre-existing Instagram platform. With Instagram already diversifying into Stories, direct messaging, IGTV, and live options over the last few years, Reels seems to be an interesting move in a similar direction.
Online learning has transformed how people access information, learn and acquire new skills. During the last decade, online courses – of all sorts—have sprung up, giving rise to a new industry known as the Knowledge Industry. Online courses and online learning have been on the rise in the last couple of years. In 2020 though, this […]
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