Great presentation by Mak. One of the important takeaways for me is the importance of 1st Page of the Google and that your business needs to be on the 1st page of the Google. That was really an important learning for me.
Go beyond demographics. SMM campaigns target users based on interests, behaviors, and online activity, delivering your message to only the right people.
Daily posts and interactions with the audience and fans serve to ensure that your brand is always on the minds of your targeted consumers. Engaging content positions you as a thought leader and builds brand recognition.
Persuasive social media ads are effective in attracting people with specific interests to your website or landing pages, encouraging higher sales ratios.
Social networks can be considered as some of the most effective platforms for fostering relationships with your audience. Contribute to the comments section, answer the questions or engage in a discussion – the main idea here is to build trust and confidence.
Social media platforms allow you to reach a broad market base so your brand gets the exposure it requires to attract leads on the various channels. Shareable content increases the visibility of your brand as it reaches potential customers. It can also help create hype about your product and services, boosting your popularity and putting your company at the forefront of your industry.
Social media marketing is said to be more economical compared to other conventional techniques of advertising. With social media platforms such as Facebook, Instagram and LinkedIn, the ad budgets are flexible while the target market can easily be reached. You can also target people based on their interaction with your business and make adjustments to your ad placements depending with how effective they are.
Social networks today have various in-built analytics features that give great details on the performance of your campaigns. We have engagement rate, click through rate, and conversion rates, among others; all these analytics help you understand what to do and what not to. You can adjust your strategies based on such results to give the best performances each time.
With social networks, you always know what your target audiences like, how they behave, and what they might be thinking. Such insights are absolutely to any business as they help adjust your SMM strategies according to customer needs and wants.
Your Path to Social Media Success: Makarand Utpat takes a collaborative approach, working closely with you to craft a social media plan that conquers your target audience and dominates the competition. Here’s a glimpse into our proven process:
Great presentation by Mak. One of the important takeaways for me is the importance of 1st Page of the Google and that your business needs to be on the 1st page of the Google. That was really an important learning for me.
Although I use social media on routine basis, I didn’t know its “business angle” or “branding angle”. Makarand’s book helped clarify it for me. I also found author’s journey to build his personal brand an inspirational one. Great tips and strategies for professionals and business owners.
Makarand has a remarkable curriculum vitae. He is a digital marketing expert. He is a best-selling author. He is a leadership trainer. He works with a series of corporations to help them dramatically improve their operations. He is a man of many talents.
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